Education

Spearheaded brand consistency and elevated visual storytelling across all print and digital touchpoints, including comprehensive marketing campaigns, web, app, email, and social media, directly aligning creative output with key business objectives

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Directed and managed external creative partners including freelancers, illustrators, photographers, videographers, web/app developers, and Digital Ad Teams to ensure seamless execution of high-quality design concepts that upheld brand standards and achieved business goals

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Led cross-functional design meetings to optimize workflows, enhance team accountability, and align on strategic creative goals, fostering a more efficient and collaborative environment

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Defined and built internal Design Systems, Structures and Tools to ensure leadership/business objective alignment, cohesive execution when working with external partners, and support for our internal team

 

Cultivated and empowered the professional development of design talent, cultivating a collaborative and inspiring creative environment through strategic learning opportunities and team-building initiatives

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Oversaw project delivery, ensuring that all design assets met quality standards, adhered to budgets, and were completed on schedule, aligning with strategic objectives

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To support business goals identified A/B Test Opportunities in support of KPI Benchmarks

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Developed and executed comprehensive social media strategies that significantly enhanced brand visibility, audience engagement, and overall following through compelling visuals, copywriting, and measurement

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Conceived and launched scalable social media content and ad roadmap for a national franchise network, driving brand awareness, company culture, product education, and engagement through business campaign strategy and content. (illustrations, photography, video, animation)

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Curated monthly Social Media calendars for corporate and franchises, incorporating specific marketing objectives and evergreen content to ensure visibility in a saturated market

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Led the creative direction and production of multimedia content, including video and animation, to support critical business functions and ensure consistent brand messaging

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Strategized & Budgeted Social Media ads on Facebook Ads Manager across National markets

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Onboarded and educated franchises on best Social Media practices and how to properly utilize Jeremiah’s Social Roadmap and the integration of Jeremiah’s digital platforms effectively

Created assets for print, digital/mobile, social, website and video that reinforce brand standards with respect to the needs of franchises across countries and cultures.

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Developed and conceptualized monthly Social Media posts.

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Collaborated and participated in professional photoshoots for the brand's needs.

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Used project management software for proofreading, review, as well as, task delegation and prioritization. 

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Analyzed and executed direction given through design briefs and job orders.

 

Produced assets that reinforce brand standards with respect to needs across countries and cultures.

 

Worked closely with the Marketing department to push the brand’s aesthetic and create engaging content.

 

Enhanced marketing strategies through continuous research and monitor of trends in design, marketing and advertising by informing the team of new projects and approaches.

 

Cultivated and shaped strong relationships with global franchises.

Designed and produced clients logos, car wrappings, flyers and signage

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Executed designs for various printing formats.